More Revenue for Publishers From Every Impression.
Lift CPMs, grow traffic and unlock new income with first-party data.
+19%
Net revenue
+18%
Fill rate
+15%
AdUnits / Page
The Publisher Revenue Squeeze
A cookieless web and AI-driven search are eroding CPMs and impressions.
Lower CPMs
Less traffic
Declining revenue
Adapex helps publishers fight back, combining tech, data, and expert support to restore growth.
Higher CPMs. Stronger RPMs. Smarter growth starts with M4 Tech Suite™
Lift CPM
M4 Tech Suite™ is the foundation that connects your inventory to leading demand sources and powers every other Adapex service that drives performance in the open market - from header bidding and advanced analytics to data activation.
Plug into your existing stack and see measurable uplift immediately.
+27% Net Revenue Uplift within 30 Days
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Formats that lift
Custom layouts, sticky billboards, video, audio, interstitial, quiz widgets
Omnichannel Monetization
From desktop and mobile web to in-app and CTV, our tech stack adapts to every environment.
Cookieless-Ready Data Enrichment with Magnify™
By enriching IDs and layering contextual signals we drive +5–15% uplift in CPMs across open auction demand.
Al-powered Optimization
Our Al engine continuously adjusts floors, refreshes, and bid strategies to maximize yield across every channel
Performance / UX Safeguards
Blocking bad ads,and malicious or slow assets helps maintain trust and demand.
Real-time Analytics & Anomaly Detection
Catch floor drops or traffic / fill issues; monitor for anomalies that impact yield.
Smart Refresh & Lazy Loading
Refreshing ad slots intelligently (when user scrolls past certain point, or when viewability is high) to generate incremental revenue.
Predictive Forecasting
Using historical data + Al to forecast revenue, demand, seasonal trends, so publishers can proactively adjust floors, formats, supply paths, content strategy.
Turn missed opportunities into revenue.
Maximize your available inventory and recover lost impressions with our proven monetization boosters.
Dynamic Ad Insertion
Create safe, layout-aware ad opportunities = more inventory without redesign.
Ad-block Recovery
Recover blocked impressions with non-intrusive, brand-safe fallbacks.
+15% Units/Page
+18% Fill rate
Maximize Traffic, Multiply Monetizable Opportunities
Adapex helps publishers attract audiences through intelligent SEO and vertical content activation services, ensuring continuous visibility, stronger engagement, and higher monetization potential.
AI-assisted SEO
Finds new demand, boosts visibility, and improves site health-future-proof against LLM/zero-click drift.
Content Factory
Produce fresh, optimized content designed to attract qualified audiences, improve engagement, and increase monetization potential.
More pageviews = more inventory
Activate Premium Demand with AI-Curated Audiences
Expand beyond the open market with curated cohorts that attract premium buyers and liftCPMs.
Adapex's Audience Curation Engine
Transforms your first-party data into high-value audience segments, ready for PMPs and direct deals.
+10 to 20%
CPM uplift
+25%
PMP revenue growth
White-Glove Service
Beyond Technology
Our team of CSMs, yield strategists, and data analysts deliver true hands-on management—from daily optimization to strategic partner tuning. Every 30 days, we benchmark, iterate, and lift results. That’s how we maintain a 98%+ publisher retention rate.
No technical headaches. No guesswork.
Just a team that helps you earn more.
Every publisher is different.
That’s why our
performance-driven
approach is flexible
by design.
Adapex helps you choose the right combination of technologies and services—activating what matters most to your goals, and scaling as results grow.
Trusted by +1,000 publishers
Testimonials
“Collaborating with Adapex was a strategic move for our team. The crucial optimizations made, with the help of Matrix™ reports, provided valuable insights into our ad units. This, in turn, guided our decisions effectively, resulting in a substantial boost in CMPs and revenue. Adapex's expertise and innovative approach have proven to be instrumental in our success”
“Adapex has been an exceptionally responsive partner, agile at customizing solutions and strong on delivery. Their expert team has our back in a digital media environment where change is the only constant. Adapex has played a pivotal role in helping us achieve a significant revenue boost, connecting us with demand that we couldn't access independently. Great support, smart people.”
“Adapex tools drive intelligent, data-driven decisions, boosting performance and revenues.”
Dare to test us
We don’t make promises — we deliver outcomes.
It takes just 30 days to prove the lift.