The M4
Tech Suite™
One Suite. Four Modules. Your Competitive Edge.
The award-winning M4 Tech Suite™ is a unified platform built for publisher growth. Its four modules work seamlessly together—or independently—to optimize yield, unify analytics, and activate first-party data for measurable CPM uplifts.
Merlin™
Header Bidding Wrapper
A customizable, Prebid-based wrapper that delivers lightweight, transparent auctions with direct access to 65+ SSPs and premium demand.
Matrix™
Unified Analytics Dashboard
Your command center for revenue. View GAM and all network data in one place, with real-time insights, anomaly alerts, and finance-ready reporting.
Magma™
On-Page Console
Live on-page console for performance monitoring and instant optimization. Manage bid dynamics, ad refresh, and slot creation safely and efficiently.
Magnify™
Data & Identity Axis
Build an identity spine with first-party data and 40+ universal IDs to enrich the bidstream, and boost CPMs
M4 competive advantage
Modular by Default
Activate only the components that drive yield—no excess, no dependencies.
Performance-first, Powered by Al
Proven uplifts across revenue, fill rate, and ad density per page.
Privacy-Centric
Activates first-party signals and contextual enrichment to perform in ID-restricted environments.
Hands-on Partnership
20+ specialists delivering white-glove optimization and proactive yield management.
Easy Integration.
Immediate Impact.
Clean Supply,
Transparent Path
No IVT
Always-on fraud monitoring and mitigation; suspicious routes are blocked.
Single-Hop Path
Direct pipes from DSP to publisher-no resellers, no daisy chains.
No Rebroadcasting
Inventory isn't re-sold or re-labeled across networks.
Curated Publisher Network
We onboard only vetted, brand-safe publishers who pass QA and policy reviews.
ads.txt / app-ads.txt compliance
Verified seller IDs and clean routes ensure supply hygiene by default.
Fee Transparency & SPO
Full visibility into economics, route audits, and path tracing.
Privacy & Consent Ready
Built-in TCF / US Privacy support only consented signals are processed.
Audit Cadence
7- and 30-day post-launch reviews with continuous traffic-quality checks.
Trusted Results. Lasting Partnerships.
Chosen by 1,000+ publishers and retained by 98%+—thanks to consistent growth and proactive, strategic support.
1000+
Publishers
98%
Retention Rate
Dare to test us
We don’t make promises — we deliver outcomes.
It takes just 30 days to prove the lift.