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Behind Every Great Campaign: The Role of Ad Operations and Campaign Management

September 24, 2025

What is Ad Yield Management?

September 8, 2025

Direct and Other Deals Explained: What Publishers Need to Know

August 29, 2025

Google’s June 2025 Core Update

Understanding IVT: The Hidden Threat to Publisher Revenue

How MCM Works: A Publisher’s Guide to Google AdX Access

Why Keeping Ads.Txt Updated is Vital for Publishers

Person on laptop

How to Choose the Right CMP: A Guide for Publishers

Why CPMs Drop in Summer and How Publishers Can Bounce Back

Adapex Welcomes New CEO Raquel Rosenthal to Champion Growth and Client Results

CPM Trends: What Publishers Need to Know Now

Search Is Changing—Here’s What Publishers Can Still Control

Adapex Named Finalist in 2025 Digiday Media Awards

Cookies Survive. The Smartest Strategies Don’t Depend on Them.

Header Bidding Has Evolved—Has Your Setup?

Metrics That Matter in Q2: Smarter Insights to Maximize Publisher Revenue

The Evolving Data Landscape: AI Integration and Privacy Challenges

Adapex Data Refinery: Revolutionizing Publisher Revenue in a Privacy-First Era

Prebid Ascent 2025: Recap

Balancing Privacy & Personalization for Consumers

February 28, 2025

How AI is Reshaping Search – What It Means for Publishers

February 18, 2025

IAB ALM 2025 Recap: AI, Innovation & The Future of Digital Advertising

January 30, 2025

10 Reasons Curated Deals Outperform Open Exchanges

January 24, 2025

Why January Feels Slow

January 5, 2025