Why Seller-Defined Audiences Are the Talk of IAB ALM

By Adapex Team

January 23, 2023

Adapex’s Debra Fleenor shares in Grit Daily why Seller Defined Audiences are making sense for Publishers, SSPs, and Advertisers. (featured image from Grit Daily News.)

Why Seller-Defined Audiences Are the Talk of IAB ALM

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Why Seller-Defined Audiences Are the Talk of IAB ALM

By Adapex Team

January 23, 2023

Blog Categories

Featured posts

Publishing Isn’t Dead. It’s Being Redefined.

Q1 Publisher Defense: How to Navigate January CPM Declines

Google December 2025 Core Update

Publisher Monetization in 2026: What’s Changing and How to Prepare

Manager Domain is Critical for Publishers in 2026

Maximize Your Q4 Revenue – Webinar Recording

ads.txt 1.1 Explained: How to Update OwnerDomain and ManagerDomain for Publisher Compliance

Prebid Summit 2025: Recap

Floor Optimizations: Protecting Value and Driving Revenue

Behind Every Great Campaign: The Role of Ad Operations and Campaign Management

What is Ad Yield Management?

Direct and Other Deals Explained: What Publishers Need to Know

Recent posts

Publishing Isn’t Dead. It’s Being Redefined.

Q1 Publisher Defense: How to Navigate January CPM Declines

Google December 2025 Core Update

Publisher Monetization in 2026: What’s Changing and How to Prepare

Manager Domain is Critical for Publishers in 2026

Maximize Your Q4 Revenue – Webinar Recording

ads.txt 1.1 Explained: How to Update OwnerDomain and ManagerDomain for Publisher Compliance

Prebid Summit 2025: Recap

Floor Optimizations: Protecting Value and Driving Revenue

Behind Every Great Campaign: The Role of Ad Operations and Campaign Management

What is Ad Yield Management?

Direct and Other Deals Explained: What Publishers Need to Know

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Why Seller-Defined Audiences Are the Talk of IAB ALM

January 23, 2023

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