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Cookies Survive. The Smartest Strategies Don’t Depend on Them.

The Evolving Data Landscape: AI Integration and Privacy Challenges

How AI is Reshaping Search – What It Means for Publishers

February 18, 2025

Adapex 2025: Resolutions That Deliver

December 30, 2024

Adapex & Quizzly Partner to Amplify Audience Engagement and Revenue

December 12, 2024

Prebid Summit: Future-Proofing the Open Web

October 21, 2024

Understanding Google’s Helpful Content Update (HCU) and Its Impact on Publishers

September 27, 2024

Adapex Shortlisted for the AdExchanger Awards and Digiday Technology Awards

September 3, 2024

Winner Future Leader Awards

Adapex’s Doina Josan Named Digiday Future Leader Award Winner

Google Search

Surviving Google’s SGE Revolution: Strategic Insights for Publishers

Planet Earth from space

Exploring First-Party Data Technologies: A Guide for Publishers

Improve revenue graph

Introduction to First-Party Data: The Foundation of Modern Publishing

Why Keeping Ads.Txt Updated is Vital for Publishers

September 29, 2023

CPM Lifts for Publishers Consistent for Unique Identifiers on Cookieless Browsers

AI in Publishing: Data-Driven Transformation

Ai microchip

How ChatGPT Impacts Publishers

Publishers Are Having A Moment – If Only They’ll Take It

Digital Advertising Strategies for an Uncertain 2023

December 21, 2022

Adapex Grows Publisher Services with Addition of Lindsey Colferai

cookie-less

As Google Shelves Cookies, How Will the Industry Adjust?