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IAB ALM 2025 Recap: AI, Innovation & The Future of Digital Advertising

Industry UpdatesBy JoanieJanuary 30, 2025

At this year’s IAB Annual Leadership Meeting (ALM) in Palm Desert, one theme echoed across keynotes and panels: the Open Web is at a pivotal moment. The conversation wasn’t just about challenges—it was about momentum, resilience, and the opportunity to get it right in 2025. The Trade Desk’s Jeff Green captured it perfectly: “There’s never…

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