Steps Publishers Must Take to Survive in the Cookieless Era

By Debra Fleenor

February 3, 2022

As featured in Advertising Week, February 3, 2022

Steps Publishers Must Take to Survive in the Cookieless Era

Blog Categories

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Adapex Wins AdExchanger Award for Best Account Support by a Technology Company

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User Consent on Chrome: How to Prepare Your Monetization Strategy

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Unleash Your Q4 Potential: Smart Strategies to Capture High Ad Spend

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Understanding Google’s Helpful Content Update (HCU) and Its Impact on Publishers

Industry Updates, Revenue StrategySeptember 27, 2024

Understanding Seasonality: Why CPMs Dip in June and July

Revenue Strategy, TechnologySeptember 3, 2024

Adapex Shortlisted for the AdExchanger Awards and Digiday Technology Awards

Industry UpdatesSeptember 3, 2024

Stabbing in the Dark: Why Third-Party Cookies Can’t Save You in an Untargetable Ad Market

Revenue Strategy, TechnologyJuly 30, 2024

Adapex Announces Partnership with Jounce Media

Industry Updates, Revenue StrategyJuly 20, 2024

The Future of Targeted Advertising: Overcoming the Addressability Gap

Revenue Strategy, TechnologyJuly 18, 2024

From Cookies to Contextual: Pioneering New Pathways in Digital Advertising

Revenue Strategy, TechnologyJuly 17, 2024

Adapex’s Doina Josan Named Digiday Future Leader Award Winner

Industry Updates, TechnologyJune 28, 2024

Understanding Google’s Helpful Content Update (HCU) and Its Impact on Publishers

September 27, 2024

Understanding Seasonality: Why CPMs Dip in June and July

September 3, 2024

Adapex Shortlisted for the AdExchanger Awards and Digiday Technology Awards

September 3, 2024

Stabbing in the Dark: Why Third-Party Cookies Can’t Save You in an Untargetable Ad Market

July 30, 2024

Adapex Announces Partnership with Jounce Media

July 20, 2024

The Future of Targeted Advertising: Overcoming the Addressability Gap

July 18, 2024

From Cookies to Contextual: Pioneering New Pathways in Digital Advertising

July 17, 2024

Adapex’s Doina Josan Named Digiday Future Leader Award Winner

June 28, 2024

Steps Publishers Must Take to Survive in the Cookieless Era

By Debra Fleenor

February 3, 2022

Blog Categories

Featured posts

Adapex Wins AdExchanger Award for Best Account Support by a Technology Company

User Consent on Chrome: How to Prepare Your Monetization Strategy

Prebid Summit: Future-Proofing the Open Web

Unleash Your Q4 Potential: Smart Strategies to Capture High Ad Spend

Understanding Google’s Helpful Content Update (HCU) and Its Impact on Publishers

Understanding Seasonality: Why CPMs Dip in June and July

Adapex Shortlisted for the AdExchanger Awards and Digiday Technology Awards

Adapex Announces Partnership with Jounce Media

The Future of Targeted Advertising: Overcoming the Addressability Gap

Adapex’s Doina Josan Named Digiday Future Leader Award Winner

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Other articles recommended for you

Adapex Wins AdExchanger Award for Best Account Support by a Technology Company

User Consent on Chrome: How to Prepare Your Monetization Strategy

Prebid Summit: Future-Proofing the Open Web

Unleash Your Q4 Potential: Smart Strategies to Capture High Ad Spend

Understanding Google’s Helpful Content Update (HCU) and Its Impact on Publishers

Understanding Seasonality: Why CPMs Dip in June and July

Adapex Shortlisted for the AdExchanger Awards and Digiday Technology Awards

Adapex Announces Partnership with Jounce Media

The Future of Targeted Advertising: Overcoming the Addressability Gap

Adapex’s Doina Josan Named Digiday Future Leader Award Winner

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