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data privacy

The Impact of Data Privacy For Big Tech Is Not As Straightforward As It Seems

Google’s Topics shows the ad industry needs a better case for targeting

February 3, 2022

Datrix Acquires Adapex to Help Publishers Monetize Data in Cookieless Environment

November 3, 2021

first party data

Assessing the Viability of First-party Data

September 17, 2021

Q4 are you ready

Is Your Ad Stack Ready for Q4?

September 16, 2020

CCPA

IAB/IAB Tech Lab Compliance Framework for CCPA

November 12, 2019

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