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mobile CPMs

Global Mobile Ad Spend Skyrocketing

Industry Updates, Revenue Strategy, TechnologyBy Debra FleenorAugust 21, 2020Leave a comment

While the advertising industry is still navigating fluctuations in spending due to COVID-19, global mobile ad spending grew 71% over last year, according to a Pubmatic report.And this segment is expected to continue to grow as mobile usage soars.  Adapex is seeing strong mobile CPMs and working with our publisher partners to accelerate their mobile…

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