If you are struggling with Google’s update to its search algorithm to incorporate Core Web Vitals (CWV), you are not alone. The basics on the update can be found here where Adapex outlined what the update entailed. Since then we’ve been working closely with our publisher partners and we’re happy to share a few tips…
Press Release IPC’s Patented-Method Allocates Bonus Impressions to Improve Ad Performance and User Experience New York, NY, July 26, 2021 – Adapex is excited to announce a partnership with IPC Pricing to bring IPC’s patented solution to our publisher partners. IPC Pricing offers a bonus impression optimization solution for the adtech industry. Adapex offers publishers…
New York, July 2021 – Adapex is excited to announce that it has been named to AdExchanger’s Programmatic Power Player list for 2021. The Programmatic Power Player list is a definitive list of the top agencies, strategic partners, and tech providers in the digital advertising industry. “The AdExchanger Programmatic Power Player list is a great…
