As we approach the end of a long and winding year, Adapex reflects on the challenges and accomplishments we experienced in 2020. Monetization got tough during COVID, and we got tougher. With fewer dollars in the marketplace under clouds of uncertainty, we knew we had to be even more innovative, and smarter, about finding…
Press Release November 9, 2020 Adapex and Dsquared Sales Form Advertising Sales Partnership New York, NY Adapex, a leading provider of full-service, full stack Header Bidding technologies has partnered with Dsquared Sales, a full-service direct sales firm offering top-level, premium advertising sales experience nationwide. The partnership aims to fortify Adapex’s position in the marketplace as…
We are settling into Q4 and are pleased to see our CPMs continue to rise. A nice distraction amid the wait and vote count for the next president. CPMs Week of November 2 Overall CPMs are up 3% on the week and CPMs in Finance, Travel, and Health verticals led the increase. Mobile CPMs continue…
