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Blog: Revenue Strategy

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CPMs and COVID-19

COVID-19 and CPMs: What’s going on?

March 19, 2020
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marketing trends for 2020

Trends for 2020: A Marketer’s Perspective

March 11, 2020
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third party data

A Buyer’s Perspective: How Publishers Can Flourish Post-Third-Party Cookiepocalyse

February 24, 2020
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Header Bidding

Header Bidding in 2020: Are you Ready?

February 18, 2020
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2020

Trends for 2020

January 30, 2020
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CPM seasonality

CPM Seasonality: Tips to Maximize Revenue No Matter What Time of Year

December 16, 2019
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sellers.json

Sellers.json and OpenRTB SupplyChain Object:  What Now!

November 21, 2019
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Google AMP

Mixed Reviews from Publisher’s on AMP…what’s the real deal?

June 7, 2019
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google platforms

Google’s First-Price Auction is ON!

May 16, 2019
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team home

Digital Advertising Eclipses $100 Billion For First Time, Per IAB Report

May 8, 2019
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Blog single top SQ

5 Tips for Improving Ad Performance

March 26, 2019
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viewability

Viewability: What is it and Why Care?

February 28, 2019
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