W3C petition

W3C To Petition Google To Postpone Killing Third-Party Cookies

Revenue Strategy, TechnologyLeave a comment

News from AdExchanger that we will continue to follow as we examine the effect of COVID-19 on the digital marketplace.  Take a look to see how COVID-19 is currently affecting CMPs .   https://www.adexchanger.com/online-advertising/w3c-business-group-will-petition-google-to-postpone-killing-third-party-cookies-in-chrome-due-to-covid-19/ Contact Adapex anytime if you’d like to chat about the latest news and trends that could affect your business.  We’re always here…

cookie

The Death Of Third-Party Cookies Disproportionately Hurts Small Publishers

Revenue Strategy, TechnologyLeave a comment

Insight from AdExchanger on how the death of third-party cookies is bound to hurt small companies the most.  We hope everyone is staying healthy and well.  https://www.adexchanger.com/the-sell-sider/the-death-of-third-party-cookies-disproportionately-hurts-small-publishers/   Adapex is always here to work with our publisher partners and discuss anything on your mind. Reach out anytime.