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CPM Analysis5

New Month…New Outlook?

May 1, 2020
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covid-19 online shopping

Week 7 in the Quarantine: Navigating the New Normal

April 29, 2020
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spend change by category

COVID-19 Impact on Ad Spend Update #3

April 24, 2020
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Consumer Spending

What’s A Brand To Do?

April 20, 2020
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CPM trend Coronavirus

Weekly Round-up of Ad Spend News

April 17, 2020
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Person on laptop

Heading into Q2 During Pandemic 

April 8, 2020
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COVID-19 Impact

Impact of COVID-19 On Global Ad Spend

April 1, 2020
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W3C petition

W3C To Petition Google To Postpone Killing Third-Party Cookies

March 26, 2020
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cookie

The Death Of Third-Party Cookies Disproportionately Hurts Small Publishers

March 25, 2020
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CPMs and COVID-19

COVID-19 and CPMs: What’s going on?

March 19, 2020
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marketing trends for 2020

Trends for 2020: A Marketer’s Perspective

March 11, 2020
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third party data

A Buyer’s Perspective: How Publishers Can Flourish Post-Third-Party Cookiepocalyse

February 24, 2020
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Header Bidding

Header Bidding in 2020: Are you Ready?

February 18, 2020
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2020

Trends for 2020

January 30, 2020
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CPM seasonality

CPM Seasonality: Tips to Maximize Revenue No Matter What Time of Year

December 16, 2019
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consent

Consent, Not Data, Is The New Oil

November 25, 2019
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sellers.json

Sellers.json and OpenRTB SupplyChain Object:  What Now!

November 21, 2019
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CCPA

IAB/IAB Tech Lab Compliance Framework for CCPA

November 12, 2019
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third party cookies

Some Unsolicited Advice For Surviving The ‘Cookiepocolypse’

October 14, 2019
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privacy policy

Everybody’s Talking About Privacy

October 8, 2019
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CCPA

Will Most Consumers Opt Out of Data Collection Under CCPA?

October 7, 2019
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Map

California Isn’t The Only State Getting Busy With New Privacy Laws

September 19, 2019
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California Consumer Privacy Act

Making Sense of the California Consumer Privacy Act (CCPA)

August 26, 2019
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Google AMP

Mixed Reviews from Publisher’s on AMP…what’s the real deal?

June 7, 2019
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