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Blog: Revenue Strategy

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Industry Trends From Programmatic I/O and Advertising Week

October 25, 2022

All News is Good News for CTV

October 6, 2022

revenue growth

Prep for Elevated Q4 Spend

August 15, 2022

Q4 are you ready

Ad Spend in Second Half of the Year

Considering CTV Advertising? Here’s What You Should Know.

Viewability and CPMs

ctv sales

Adapex Launches CTV Sales Division

Google’s Topics shows the ad industry needs a better case for targeting

February 3, 2022

steps for publishers in post cookie era

Steps Publishers Must Take to Survive in the Cookieless Era

February 3, 2022

android app

In-App: Big Opportunity in 2022

January 25, 2022

Best Header Bidding Networks of 2021

January 24, 2022

Graph on a computer

CPM Seasonality: Tips to Maximize Revenue in Q1

January 18, 2022

revenue growth

Was Q4 What You Expected?

January 11, 2022

Datrix Acquires Adapex to Help Publishers Monetize Data in Cookieless Environment

November 3, 2021

smarter header bidding

Get More from Header Bidding

October 27, 2021

first party data

Assessing the Viability of First-party Data

September 17, 2021

keywords

Leveraging Keywords in the Absence of Individual User Tracking

September 17, 2021

Graph on computer screen

Prepare for Q4 Revenue Boost

September 15, 2021

Google mcm

Google Multiple Customer Management

August 31, 2021

Photo by Maik Jonietz on Unsplash

Core Web Vitals and Your Revenue

ADAPEX AND IPC PRICING COLLABORATE ON INDUSTRY-FIRST OPTIMIZATION OF “BONUS IMPRESSIONS” FOR PUBLISHERS

Adapex Power Player

Adapex Named to AdExchanger’s Programmatic Power Player List

Q3 drive revenue

Q3 Let’s Go!

programmatic marketing

How Can Programmatic Marketers Adjust To A Cookieless Internet