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Blog: programmatic trends

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Balancing Privacy & Personalization for Consumers

February 28, 2025

How AI is Reshaping Search – What It Means for Publishers

February 18, 2025

Adapex 2025: Resolutions That Deliver

December 30, 2024

Adapex Top Predictions for 2023

January 6, 2023

CPMs by month

CPM Trends 2019-2022

December 13, 2022

Industry Trends From Programmatic I/O and Advertising Week

October 25, 2022

The Influence of Personalization On Consumer Purchases

2022

The Best of 2021…And Looking Ahead at 2022

January 4, 2022

keywords

Leveraging Keywords in the Absence of Individual User Tracking

September 17, 2021

programmatic marketing

How Can Programmatic Marketers Adjust To A Cookieless Internet

digiday awards

Adapex Selected as Digiday Media Award Finalist in Two Categories

identity solutions

Adapex Activates Universal ID From ID5

life after cookies

Publishers First Series: Life After Cookies

2021 predictions

2021 Predictions

January 14, 2021

header bidder networks

Best Header Bidder Networks of 2020

January 6, 2021

Thanksgiving imagery

Adapex Gives Thanks

November 20, 2020

Adapex - Header Bidding

Drive Revenue with Smarter Header Bidding

October 20, 2020

Get your piece of Q4 pie

Q4 Ad Spend: Let’s Get Your Share

October 13, 2020

Q3 drive revenue

Q4 Here We Come

September 11, 2020

mobile CPMs

Global Mobile Ad Spend Skyrocketing

August 21, 2020

CPMs on the rise

CPMs on the Rise

COVID-19 impact on ad

Dust Settling for COVID-19 Recovery

road to recovery

On The Road Again…

CPM uptick

Here’s to Memorial Day…and Sunny Skies